Saturday, June 25, 2011

The Jamie Oliver effect


I wrote a few months back about Jamie Oliver's adventures with the Los Angeles Unified School District.

He came to LA to try to get better food in the schools' cafeterias, but was hitting roadblocks with the administration. In frustration, he staged an event where he poured 57 tons of sand from a dump truck onto a school bus to show how much sugar LAUSD students drink in flavored milk each week. (See here for Larry's re-creation of the event.)

Yes, LAUSD students consume 57 tons of sugar in flavored milk alone each week. Mind blowing.

The LAUSD ignored him.

But then a new superintendent was hired. One of John Deasy's first acts was to join Jamie Oliver on Jimmy Kimmel Live and announce his proposal to get flavored milk out of the schools.

In mid-June, the Board of Education voted on a new dairy contract which calls for no flavored milk.

The Los Angeles Times reports that this is just the beginning. Other unhealthy foods like corn dogs are being eliminated too, and more vegetarian options will be available. LAUSD is hoping to be the national leader in healthy food reform in schools.

Thank you Jamie!

1 comment:

  1. I have been watching Jamie's Oliver's show and was so disappointed in LAUSD's treatment of him. Thank goodness the new superintendent has a much different attitude and is already making positive changes.

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